The media we consume shapes how we see the world—and who we believe belongs in it. From public opinion to policymaking, media influences everything. But who gets to tell the stories that reach people? And how can philanthropy support a more just, representative media landscape?
In this opening session, we’ll lay the groundwork for understanding how media systems impact every funder’s work, regardless of sector. We’ll define what we are and are not talking about when we say “funding media”—emphasizing long-term support for grassroots, community-centered information-making rather than short-term PR campaigns or narrative “fixes.”
We’ll explore:
- How media shapes public imagination, democracy, and movement-building.
- What’s changed in the information ecosystem (digital platforms, AI, right-wing media dominance)—and what hasn’t.
- The impact of media consolidation, the collapse of local news, and the long-term investments shaping today’s dominant narratives.
- Why traditional funding models fall short, and what opportunities exist for supporting a diverse range of community-led news and information.
- What funders are curious about—setting the stage for future sessions tailored to your questions and interests.
This session will help participants move from confusion or hesitation to clarity and purpose. Whether you’re new to this space or looking to deepen your engagement, you’ll leave with shared language, context, and a better understanding of what’s at stake—and what’s possible.
REGISTER HERE (registration is for all sessions)