Coatesville, Pennsylvania: Since 2001, the Brandywine Health Foundation has advanced optimal health, responded to the ever-changing needs of the Greater Coatesville community through partnerships, distributed nearly $19 million in grants and scholarships, and launched impactful programs and initiatives. The community has benefited over the last twenty years, yet there are significant challenges that remain through the persistent health disparities and racial inequities exposed by the COVID-19 pandemic with a crippling economic impact. Not to mention, Hurricane Ida has unfairly disadvantaged the community due to its outdated infrastructure and relentless climate change. With this, The Alliance for Health Equity, Strengthening Communities has emerged as the Brandywine Health Foundation’s new name and brand.
Its mission remains the same, but its new name will convey how it will carry out its mission into the future— by tackling the complex and often uncomfortable and inequitable health, economic and social issues that prevent people from attaining optimal health and prosperity. The Alliance for Health Equity’s new brand is driven by this profound examination of who the foundation is and what they do. The new logo and visual identity are inspired by its guiding principles and values—namely its commitment to centering equity in all efforts with the goal of deeper social impact, as well as transforming the community’s overall health. View The Alliance for Health Equity’s infographic video to learn more about its continued devotion to the Greater Coatesville area.
Vanessa B. Briggs, president and CEO commented, “The entrenched challenges, stemmed from decades of inequities across multiple systems, intended to support basic needs, can be seen and heard locally, regionally, and nationally. The Alliance for Health Equity is an evolution of the Brandywine Health Foundation actively living out its values - a commitment to equity for all.”
The growing and changing needs of the Greater Coatesville area is the reason for the rebrand. The Alliance for Health Equity hopes other individuals, foundations, and corporate partners become part of its family in supporting its mission and evolution to advance community health.
As The Alliance for Health Equity, Strengthening Communities celebrates the revealing of its new name and rebrand, they are offering free pies in recognition of the Thanksgiving season. Its “Bake the World A Better Place” pie giveaway will take place on Tuesday, November 23, 2021 from 3 PM - 7 PM. Be sure to check out The Alliance for Health Equity’s website for more details and to register in early November.
The Alliance for Health Equity’s mission is to advance a more equitable, resilient, and healthy Greater Coatesville community. To stay connected, visit their rebranded website at www.alliancehealthequity.org.
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